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27.08.2024 | Reading-time: 3 min

Lucerne Showcases Itself at the S-GE Investment Summit 2024

Luzern - On August 29, 2024, Campus Sursee in the Canton of Lucerne will host the S-GE Investment Summit. Under the theme «Adapting and Excelling» international experts will discuss strategies to enhance Switzerland’s competitiveness.

On August 29, 2024, Lucerne will become the focal point of international economic promotion with the S-GE Investment Summit taking place at Campus Sursee. Organized by Switzerland Global Enterprise (S-GE), the official Swiss organization for export and investment promotion, this annual summit will bring together representatives from international Swiss Business Hubs, cantonal and regional economic promotion agencies, and other partners. The summit aims to promote foreign direct investments (FDI) in Switzerland, discuss strategies for maintaining competitiveness, and develop new approaches to international location promotion.

This year's Investment Summit, themed «Adapting and Excelling,» will focus on how Switzerland can maintain its position in an increasingly competitive global environment. Special attention will be given to the European incentive landscape and innovative marketing strategies designed to attract international companies to Switzerland. Participants will gain practical insights through various breakout sessions on how to use business intelligence and creative campaigns to attract companies.

Hosting this major summit provides a valuable opportunity for the Canton of Lucerne to showcase itself as an attractive business location. In addition to its top-notch infrastructure and dynamic economic environment, Lucerne offers a high quality of life through its scenic beauty and cultural diversity. The presence of international economic representatives allows Lucerne to present its economic strengths and advantages directly on site.

 

 

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