Fläcke-Chäsi in Beromünster celebrates reopening following major investment
Beromünster - The cheese dairy Fläcke-Chäsi in Beromünster has recommenced operations following a three-week renovation. New counters have been installed in the sales area and the shop will be open much longer. In addition, the high electricity demand can now be largely covered by the company's own solar power system.
The Fläcke-Chäsi cheese dairy in Beromünster in the canton of Lucerne has reopened following a three-week period in which construction work was completed, further details of which can be found in a report published by the newspaper «Luzerner Zeitung». With this renovation project, owners Petra and Franz Scheuber have sought to respond to changes in customer needs and rising electricity costs. In total, they have invested 400,000 Swiss francs in the refurbishment. As Franz Scheuber explains in the article, «26 years ago there were 21 cheese dairies in Michelsamt, now just three remain. With this investment, our aim is to ensure that the business is fit for the future».
A new photovoltaic system on the roof will cover the majority of the company’s electricity requirement, especially in terms of cooling. The sales area has been renovated, with new counters installed here. The shop will also now be open from 5 a.m. to 10 p.m. Customers will be served and advised during the usual opening hours in the morning and afternoon.
During the remaining hours, self-service shopping is available. «The next generation is more spontaneous and does not plan quite so much in advance», explains Scheuber. «These people can now buy cheese for fondue or raclette from us at the last minute, for example». To enter the shop, customers simply need to press a button on a panel to open the door.
Direct contact with customers is important to the owners of the cheese dairy, as it provides the company with «forthright feedback» from customers. This allows the cheese dairy to «work out whether or not new products have been well received.» In this way, the Scheuber family is able to decide whether it is worth launching new products even in the absence of a large marketing department.
